Editing Log 1

We edited our video on adobe and we did a large chunk of the video to add the base footage with cut aways and effects to give it a more professional finished look. The problems that occured whilst we were editing was that we noticed there was areas with our male artist that caused more of the white to be blended into the background. There was more editing put into this but we feel there needs to be a reshooting of the lip sync areas with a green screen so we can edit the background areas to give more of a block colour against our artist because it will show more definition rather than George fading into the background. 

Filming Log 5

In this shoot we filmed the lip syncing shots. We used a white background and highly lit room to create a professional looking shot, we used this area to do George's lip sync shots. We might improve on this by using a green screen as in some areas the white background blended in with George's white shirt. This made the shot look somewhat rushed so I feel this is an area which we could improve on. We wanted to also edit the shot so that as George approaches the camera he doesn't have to bend down, he goes out of frame slightly which looks slightly unproffesional, we can edit around this but we wanted to have one continuous shot so we might reshoot this part.

Practice Photoshoot

Here we took some test photos of Shannon, as our artist Ava to see what would be attractive to our target audience. I dressed Shannon in a ballerina style dress to give her a more innocent look, with a bold necklace that made the outfit look more modern. We also used heels so that she appeared taller and more model-esque as this is what is most attractive in the pop culture, the image of our artist needs to be very prominent, recognisable and consistent. The hair and makeup remained relatively natural because I thought that overloading the face with lots of makeup would make our artist look really mature, we wanted to keep her youthful look and give a sense of natural beauty. We used a white background because we thought it would contrast with what the artist is wearing and cause her to stand out, giving the connotation that she is the most important person, this reflects her confident attitude.

Construction Post

This is a construction post presenting the dance rehearsals and the construction of our dance sequence. The dancers we selected were specifically chosen, two male and two female dancers; to foreshadow the events that unfold in the rest of the music video because we thought the two pairs could represent the romantic relationship between the george and shannon and the other female artist. The dance will be edited very quickly, we also plan to use quite a few separate shots and put them together so it looks like the lights are changing very quickly. We decided that using balloons to decorate the floor space would have been impractical because the dancers might not want to break the unison of the dance if they come into contact with one of the balloons; we decided they would be too much of an obstacle to use in this portion of the video. We thought that Shannon would participate in some of the dance moves too to add some unity to the sequence rather than her just performing, this might have appeared somewhat disjointed.

Filming Log - 3

Filming Log

In this session we filmed in Kingston, near the river because we thought that this would be a conventional location as it looks like a friendly and central area. As a group, we thought that this area looked vintage with all the leaves fallen on the floor, we had planned to film here but thought the fallen leaves and the sun setting had an even better effect because it showed more of a classical image and we thought the lighting worked really well to foreshadow the artist's romantic memories. We encountered some problems with members of the public because we were filming in quite a busy area so people were stopping to watch us film which didn't look realistic so we had to ask people to walk around the area we filmed in.

Filming Log - 2

 Filming Log

On our second filming session my group encountered some issues to do with weather, it was too rainy to film for a while and we decided that after the rainfall the area looked too grey to suit the lively aesthetic of our video. To troubleshoot this in future we plan to film mainly inside on rainy days and try to check carefully that the weather will be substantial enough for filming, we thought that it would be a good idea to test our performance shots which introduce the start of the video. We chose to do this in the location of Wimbledon because it looks like a very cosmopolitan area and the architecture and bustling roads reminded us of central London, which is something that is important for our video because we want the shots in the streets to be very obviously London based and not too modern because the theme for our video is very vintagey, 1950's British style.

Test Shots

These were the shots that we produced from this session which helped us to decide what we should do next time we film here, this was very successful because we managed to experiment with some shots that we didn't think would work originally.

• Shot 1 - This shot would be used to show the artists shoes, which in the video will be high heels. We thought that this would make the audience recognise that they are going to watch a female in the video but we don't want to give away their identity straight away. We thought that if we could use the fig reel smoothly that this shot would have been perfect for the video to introduce the artist and give a symbol of their glamorous image.
• Shot 2 - We tested this similar shot but from the middle because we wanted to show the transition from the feet to the outfit of the artist, we think that a flowing dress blowing in the wind would look very glamorous and would suit the image of our artist. We will put these shots together in our final video and slow them down to create tension as the audience wonders who the artist will be. We wanted to create a smooth transition from these to shots to make them look as though.
• Shot 3 - This shot is the first shot where our audience will get a glimpse of our artist from the back of their head, this shot still won't show the artist's face to increase the excitement of the audience as they wonder when they will first see the artist fully, this clip will also be in slow motion to increase this tension.
• Shot 4/5 - These close up shots will appear later in the video but we think that using these as cut aways would be effective because its a very glamorous beauty shot of the artist looking happy and with their makeup done really sophisticated and this will draw the audience in and make them feel like they are in the actual video and talking to the artist.
• Shot 6 - A slow tracking shot would work well to show the artist lip-syncing and we can shift focus here from the artist to foreshadow that she is talking about something she can't quite grasp.
• Shot 7 - This shot will be more speedy in terms of walking and the artist will be lip syncing to the camera, we thought that the building in the background worked for a location because its very clear and the main focus is our artist.
• Shot 8 - This was a shot that we thought could work really well and we will plan to tracking the artist and then pan around as she walks past the camera and we can watch her walking down the street. This can be a very dynamic shot and it will help to make the scene fllow through to the other shot, we might also do a scene which involves George and another girl to show tension.

Filming Log - 1